A chat with Adam from Zero Friction Cycling

Posted by ccache store on

Words & Images by Adam from Zero Friction Cycling My business model is based on finding genuinely best-in-class products that pass extremely robust testing. That way I know what to stock and what to avoid. By stocking only genuinely amazing stuff, customers are always super happy, which leads to good sufficient revenue to fund ongoing testing. Friction Facts started the ball rolling all those years ago and without his ground breaking work we would not have race chains, Molten Speed Wax etc, but so much was still left to be done, but then we lost FF to CeramicSpeed so no...

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